Privacy Policy

Effective Date: July 27, 2026

Protecting your private information is our priority.

This Privacy Policy applies to The Garage Chicago, including www.thegaragechi.com (the "Website"), and governs the collection, use, disclosure, and protection of your personal information. Throughout this Privacy Policy, "The Garage Chicago," "we," "our," and "us" refer to The Garage Chicago LLC.

The Garage Chicago provides fitness memberships, group classes, personal training, recovery services, wellness experiences, retail merchandise, events, educational content, and related services. By accessing our Website, creating an account, purchasing products or services, registering for classes or events, or otherwise interacting with us, you consent to the data practices described in this Privacy Policy.

Information We Collect

We collect personal information that you voluntarily provide to us, as well as certain information collected automatically when you use our Website or Services.

Information You Provide

Depending on how you interact with us, we may collect:

• First and last name

• Mailing address

• Email address

• Phone number

• Date of birth

• Emergency contact information

• Membership information

• Personal training information

• Event registrations

• Purchase history

• Billing information

• Payment information (processed securely through third-party payment processors)

• Health or fitness information you voluntarily provide

• Communications with our staff

You are not required to provide personal information simply to browse our Website. However, certain Services require personal information, including when you:

• Create an account

• Purchase a membership

• Book classes or personal training

• Register for events

• Join a waitlist

• Purchase retail products

• Enter promotions or giveaways

• Subscribe to emails or text messages

• Contact us through our Website

• Submit payment information

We may also collect additional personal or non-personal information in the future as our Services evolve.

Information Collected Automatically

When you visit our Website, we may automatically collect information including:

• IP address

• Browser type

• Device information

• Operating system

• Domain names

• Access times

• Referring website addresses

• Pages visited

• Website interactions

• Network information

This information helps us improve our Website, maintain security, analyze Website performance, and better understand how visitors use our Services.

Cookies and Tracking Technologies

We use cookies, pixels, analytics tools, and similar technologies to:

• Remember your preferences

• Improve Website performance

• Analyze traffic

• Measure advertising performance

• Personalize your experience

• Improve our Services

We may use services such as Google Analytics, Meta Pixel, and other analytics or advertising technologies.

Most browsers allow you to control or disable cookies through your browser settings.

How We Use Your Personal Information

The Garage Chicago collects and uses your personal information to:

• Create and manage your account

• Process memberships and purchases

• Schedule classes, appointments, and events

• Process payments

• Deliver products and services

• Communicate regarding your account

• Send reservation confirmations and reminders

• Provide customer support

• Improve our Website and Services

• Personalize your experience

• Maintain the safety and security of our community

• Detect fraud or unauthorized activity

• Comply with legal obligations

We may also use your information to notify you of new services, memberships, promotions, events, educational content, or other offerings from The Garage Chicago.

Marketing Communications

If you opt in, we may send you:

• Newsletters

• Promotions

• Class announcements

• Event invitations

• Educational content

• Membership updates

• SMS notifications

You may unsubscribe from marketing emails at any time by clicking the unsubscribe link or by contacting us.

You may opt out of text messages by replying STOP.

Please note that we may continue sending transactional communications regarding your account, purchases, reservations, or memberships.

Sharing Information With Third Parties

The Garage Chicago does not sell, rent, or lease customer lists or personal information to third parties.

We may share information with trusted service providers who help us operate our business, including providers for:

• Membership management

• Scheduling

• Payment processing

• Email communications

• SMS communications

• Customer support

• Analytics

• Website hosting

• Marketing

• Event registration

• Shipping and fulfillment

These providers may only use your information to perform services on our behalf and are contractually required to protect its confidentiality.

From time to time, we may contact you on behalf of trusted business partners regarding products, services, or promotions that may be of interest to you. Where appropriate, your information may be shared with those partners solely for those purposes.

We may also disclose personal information if required by law or if we believe disclosure is necessary to:

• Comply with legal obligations

• Respond to lawful requests

• Protect the rights or property of The Garage Chicago

• Prevent fraud

• Protect the safety of our members, staff, or the public

Tracking User Behavior

We may monitor how visitors interact with our Website, including pages viewed, links clicked, and content accessed. This information helps us understand which Services are most valuable and allows us to improve the user experience and provide relevant content and advertising.

Payment Information

Payment information is securely processed by third-party payment providers. The Garage Chicago does not store complete credit card information on its own servers.

California Privacy Rights

If you are a California resident, you may have rights under the California Consumer Privacy Act (CCPA) and other applicable privacy laws.

You may have the right to:

• Know what personal information we collect

• Request access to your information

• Request correction of inaccurate information

• Request deletion of your personal information

• Request a copy of your personal information

• Opt out of certain disclosures where applicable

• Limit the use of sensitive personal information where required by law

We will not discriminate against you for exercising any applicable privacy rights.

Right to Deletion

Subject to applicable law, upon receipt of a verifiable request, we will:

• Delete your personal information from our records; and

• Direct applicable service providers to delete your information from their records where required.

However, we may retain information when necessary to:

• Complete transactions

• Fulfill memberships or services

• Detect security incidents

• Prevent fraud

• Debug and repair system errors

• Exercise legal rights

• Comply with legal obligations

• Conduct lawful research

• Maintain internal records consistent with your relationship with us

• Protect our business and community

Data Security

We maintain commercially reasonable administrative, technical, and physical safeguards designed to protect your information.

However, no method of electronic storage or internet transmission is completely secure, and we cannot guarantee absolute security.

Data Retention

We retain personal information only for as long as necessary to:

• Provide our Services

• Maintain your account

• Fulfill legal obligations

• Resolve disputes

• Enforce our agreements

Third-Party Websites

Our Website may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites.

Children's Privacy

Our Services are not directed toward children under thirteen (13), and we do not knowingly collect personal information from children under thirteen without appropriate parental consent where required by law.

Email Communications

From time to time, we may contact you by email regarding:

• Account notifications

• Reservation confirmations

• Membership updates

• Promotions

• Surveys

• Newsletters

• Special announcements

We may receive information regarding whether emails are opened or links are clicked in order to improve our communications.

If you no longer wish to receive marketing emails, you may unsubscribe using the unsubscribe link contained within our emails or by contacting us directly.

Changes to This Privacy Policy

The Garage Chicago reserves the right to update this Privacy Policy at any time.

If we make material changes, we may notify you by:

• Posting the updated Privacy Policy on our Website;

• Updating the "Effective Date" above;

• Sending notice to the email associated with your account where required by law.

Your continued use of our Website or Services after changes become effective constitutes acceptance of the revised Privacy Policy.

Contact Information

If you have questions regarding this Privacy Policy or wish to exercise your privacy rights, please contact:

The Garage Chicago LLC

Email: info@thegaragechi.com